Mobile Retail Pilot

This mobile retail application uses NFC or QR codes to collect product and coupon information. The virtual shopping cart shows all items with their prices which are placed into the shopping basket. Further functions include detailed product information, product recommendation based on the products selected, coupon selection and redemption, sharing of product and coupon information with peers over the web, and the transfer of coupons to friends. The application also includes built in remote mobile payment function, with credit card or loyalty points. Cash payment is also an option in which case the basket information is forwarded to a designated cashier desk.