Ladybird First Focus

**PRICE PROMOTION FOR A LIMITED TIME ONLY**

An engaging high-contrast app to stimulate and entertain the very youngest of babies, based on the best-selling Baby Touch First Focus books by Ladybird.

Research has shown that newborn babies can only distinguish between a few high-contrast colours in their first months (such as black, white and yellow) and are naturally drawn to bold patterns and shapes.

Key features:
• Choose from four different animations: Patterns and Shapes, Animals, Sea and Vehicles

• Each can be played individually or as one long Play All movie

• Each animation contains simple and engaging shapes, patterns and images in high-contrast black, white and yellow

• Includes specially composed, baby-friendly music throughout to soothe and entertain

• Animations move independently without requiring interaction, but tapping the screen also triggers entertaining sound effects. Hear cats miaow, ducks quack or cars beep each time they’re touched!


Developmental benefits:

• High-contrast images in black, white and yellow grab and hold a baby’s interest, stimulating their senses and helping to improve their attention span

• The gentle, rhythmic progress of images and patterns on the screen encourage babies to follow movement with their eyes and improve their tracking and focusing skills

• Sound effects help children begin to link sounds with pictures, an important early learning skill.

• For older babies able to sit up and reach for the screen, it helps to improve hand-eye coordination and teach cause and effect


Designed for tablet and phone, and ideal for entertaining your baby on the move or at home,
Baby Touch: First Focus is stimulating, fun and educational.

Older babies might also like the other Baby Touch apps from Ladybird – Baby Touch: Peekaboo and Baby Touch: Happy Babies

“Babies are engaged by the large, easily identifiable images and characters” – The Sun

“Baby Touch Peekaboo creates an engaging way to read Ladybird books with infants. Our youngest […] really enjoyed playing hide and seek with the Ladybird characters” –Wired

“Ideal for holding a small child’s attention […] Happy Babies is a well-made app that offers plenty to occupy a small child while also seeming quite simple and minimal. It’s good value too.” The Telegraph


If you experience any technical issues please don’t hesitate to email us at apps@penguinrandomhouse.co.uk