MICE Reader

梅花网定制监测服务（简称MICE）是梅花网专为大中型企业的战略研究、商业情报分析等部门提供的战略信息监测平台和连续的报告服务，帮助客户搜集有关宏观经济、行业环境、竞争对手、潜在进入者、替代品、互补品，及产业上下游等战略决策信息（战略信息监测专项服务），企业公关和传播部门以及相应的公关代理公司，帮助客户监测企业自身和竞争对手在媒体上的新闻报道，侦测负面新闻，评估公关传播的量化结果（公关传播监测专项服务）。 Plum custom network monitoring service (referred MICE) is designed for medium-sized enterprises plum network of strategic research, business intelligence analysis and other departments to provide strategic information monitoring platform and continuous reporting services to help customers collect information on macroeconomic, industry conditions, competitors , potential entrants, substitutes, complements, and upstream and downstream industries and other strategic information for decision making (strategic information monitoring special services), corporate public relations and communication sector as well as the corresponding public relations agency to help customers monitor their own and competitors in the media news reports, detect negative news, evaluate quantitative results of PR (public relations monitoring special services).