原民工藝

一個針對台灣優秀原住民工藝師開發的APP軟體

東海大學創新育成中心自101年1月成立「文化創意產業發展辦公室」，由東海大學管理學院及創意設計暨藝術學院的專業師資及資源，結合學術單位、產業界、財團法人及政府的資源，共同輔導文化創意工作者，發展文化創意產業。

為了扶植文化創意產業之發展，本辦公室承接文化部「產業‧工藝‧新契機—再造原住民工藝價值培育計畫」，致力於協助原住民工藝師之產品加值及行銷推廣活動，輔導之工藝類型包括：雕刻（木雕、皮雕）、編織（弓箭編、月桃編、竹編、草編）、服飾拼布、手工飾品、公仔、染織及擺飾壁掛等，並提供原住民工藝師培育課程、專家諮詢輔導、行銷推廣活動規劃及相關資源，以促進文化創意產業之發展。

由於資訊科技的進步，運用網路無國界的特性，由實體通路走向虛擬的全球化市場，能讓產品訊息24小時流通於網路上，這一、二年來更隨著智慧型手機及平板電腦的普及，本辦公室特別針對Android系統的手機及平板，規劃建置原住民工藝師APP軟體行銷及交易平台，方便消費者與原住民工藝師經由此平台直接進行雙向溝通及交易，協助原住民工藝師建立電子化商品櫥窗、及網路行銷管道，運用網路平台，拓展原民工藝品行銷通路，提升工藝產品銷售量。 An outstanding indigenous craftsmen in Taiwan APP software development

Tokai University Innovation Incubation Center was established in January from 101 "Cultural and Creative Industry Development Office," by professional teachers and Resource Management College and the Art Institute of Creative Design, Tunghai University, combined with academic institutions, industry, and government resources Foundation, Counselling common cultural and creative workers, the development of cultural and creative industries.

In order to foster the development of cultural and creative industries, the Office of the Ministry of Culture to undertake "a new opportunity for industry ‧ ‧ process - the value of recycling processes Aboriginal Training Program", dedicated to helping indigenous technology division of value-added products and marketing campaigns, counseling process Types include: carving (wood carvings, tapestries), weaving (Archer series, compiled monthly peach, bamboo, straw), clothing Patchwork, handmade jewelry, dolls, dyeing and wall decorations, and provide nurturing indigenous technology division courses expert counseling, planning and marketing promotional activities related resources, in order to promote the development of cultural and creative industries.

Due to advances in information technology, the use of the characteristics of the network without borders, from the physical to the virtual path of the global market, allowing product information circulating on the Internet 24 hours, one or two years more as smartphones and tablet PCs popular, especially for the office phones and tablet Android system, planning to build indigenous craftsmen APP software marketing and trading platform for consumers and indigenous craftsmen through this platform for two-way communication and transactions directly assist indigenous craftsmen establish electronic Showroom, and network marketing channels, the use of network platform, expand marketing channels aboriginal handicrafts, upgrade technology product sales.