Principles of Marketing Pro

Principles of Marketing
QuexBook is a mobile learning module patterned on the Department of Education’s K12 Curriculum Guide (DepEd K to 12 CG). Learning is achieved through a Quasi-Experiential Learning Approach. Questions are used to trigger the brain to seek learning, making the learner very engaged. Once the brain is engaged - at the state of welcoming inputs, the module takes advantage of this state by giving information about the subject matter. Then, learning happens. This mobile app also features a record of student's learning progress. It provides feedback on topics that the learner needs to study further. This feature makes studying more effective, adhering to the principle of Converging the Learning Essentials.