Behtar Zindagi

“Behtar Zindagi is the India's first "online agri input store" currently working with agri-input suppliers across India in bringing their products on Behtar Zindagi platform to provide transparent, competitive and quality services to the customers .Behtar Zindagi platform not only ensures online listing of the products, but connects buyers with the suppliers for post-sale support providing seamless end to end user experience. This platform also reduces the widening gap between sellers and buyers in agriculture domain and benefits suppliers/sellers to improve their operational efficiency and productivity. The platform continues to bring wide range of agro products (Seeds, Fertilizer Agrochemical), services and solutions to serve end-to-end agro community needs.”

Behtar Zindagi is the first e-commerce platform in agriculture domain in India, building to connect the farming community directly with the suppliers in a more transparent manner and thereby to 'Empower the Farmer'.

Behtar Zindagi has a unique customer focused strategy exploiting the current e-commerce ecosystem across India that differentiates from the competitors.

Behtar Zindagi serves to achieve the following:
Reach farmers individually to understand their needs.
Enable farmers to receive important information about pesticides, fertilizers and soil and water conservation.
Provide critical micro-climate, weather information in order to plan farming operations.
Facilitate better production and cultivation practices.
Improve access to markets, refining the associated economy.
Reducing Input Cost & Increasing yields.