Plan it lean

Plan it Lean has been created to help you reach your nutrition and Weight loss goal through our App
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Deborah has brought health and total wellness to thousands of individuals over the past two decades with one on one consulting, public appearances, seminars, as well as TV and Radio shows extolling the benefits of nutrition and optimal health.

Applying her experience along with her BS degree in Food Science and Biochemistry, as well as an MS in Counseling Psychology, Deborah has created wellness programs and seminars for corporations and health care providers across the nation including The American Hospital Association, State Farm Insurance, Farley Industries, Putnam Publishing, Blue Cross- Blue Shield, JAG Group of California, as well as Cook County and Provident Hospitals of Chicago.

“Owning a business has always been part of the American Dream. Here and there over the course of two-plus decades, I’ve asked myself, ‘What was I thinking?’ On the other hand, I never live in fear of being fired! The question I revisit as I evolve as both a business owner and nutritionist with my primary goal to educate and empower people to heal themselves is this: What are the key elements needed to continue to grow my business, help and motivate my clients daily to reach their personal best while continually attracting new clients? For me it is an ever changing recipe of fortitude ended with intuition and flexibility in regards to marketing and pricing. Next, I layer my coaching with a truly caring heart, ever professional while giving each client personalized and detailed follow through then topped with lots of positive reinforcement and cheer leading!” says Deborah Arneson, who, over the past 25 years, has built successful nutrition consulting businesses.

Today, Deborah is reaching a wider audience by moving into the far-reaching opportunity the Internet can offer. Chat, e-mail, webcam, and Mp3 downloads are the typical tools she will utilize use to guide her clients from afar. On a typical consulting day, Deborah provides five to eight private counseling sessions ranging from 30 to 90 minutes. Having established name recognition through local publicity as a health editor and monthly contributor for Today’s Chicago Woman magazine for over a decade, she has educated and guided women onto their path towards optimal health. Over the years, Deborah has authored two children’s books, The Heart Smart Kids and The Junk Food Junkies, as well as her acclaimed Fries Thighs and Lies: The Girlfriends’ Guide to Getting the Skinny on Fat. Her national lecture series has educated thousands of Pharmacists as well as evolving holistic Doctors. This in turn launched a cornucopia of radio and cable TV shows focused on varied health concerns incorporating healing with live foods and fatty acid therapy as well as Ayurvedic modalities. Within her private practice, referral sources continue to stream in from energized clients, thrilled with their new found health.

“What I habitually witness in my practice is how extremely fatigued most Americans feel, day after day. Ninety percent of my clients need to reduce body fat and far too many are on anti-depressants. I counsel my clients once a week for a minimum of 4 to 6 weeks, incorporating educational DVDs along with a personalized toolkit filled with “condition” focused information,” Deborah explains. Her turn-point focus involves education-based knowledge for consumers on how to incorporate the right food percentages of proteins fats and carbohydrates. These percentages are the key to success yielding speedy results and very satisfied clients. Next is teaching her clients how to manage their all too precious time, how to shop smart and cook quickly, often in bulk.