About Sensum MX
By marrying traditional market research with biometrics you can greatly enhance your understanding of customer responses. You can answer questions such as is the ad the right length? Does it appeal to the right demographic? Is the emotional journey effective and engaging? Are the products and logo being shown at the right times to enhance memory retention? How does it compare with a competitors ad? And if you want to interrogate the data further full export options are available providing multiple means of analysis for generating that increased return on investment.
PERFECT FOR - Ad pre-testing, TV pilots, film rushes, keynote speeches, theatre performances, focus-group interviews.